I hope you all loved our Explore Beyond Sneak Peek and Give-a-way… That was our first step toward CHA! Another great moment is when the show "Opens” and we do a live feed from the show floor! Be sure to join us on January 13th at 10 am pacific time on our YouTube channel for that.
So much work goes into the CHA show from months of planning meetings to designing the booth space and of course creating all the wonderful new products we release! I have to be quite honest and tell all of you it’s exhausting and an enormous undertaking!!!

All the Spellbinders peeps always look amazing because I make sure of it (LOL)! They have beautiful attire and of course I always give them a special CHA thank you gift. I'm sure you will now be able to spot it in photos of them, because they always wear their well-deserved gifts with pride. It has been a Spellbinders tradition for many many years now.
One of the most exhausting things about CHA is that one ever sits down! So you can imagine how it kills your feet! You go all day long nonstop from 8am until late at night with demos, dinners and entertaining customers. With all that said, one of the most rewarding parts of CHA is seeing all our friends, designers and colleagues.
The office usually has time to recover from Christmas and New Years before we head off for CHA… but not this year because CHA was moved forward. At this point, we are all busy packing the crates which actually left our building last week! One more palate to go! Loaded with goodies for show attendees, catalogs and other such incidentals which inevitability miss the crate every year… as hard as we try not to have that happen!

Here are some amazing statistics for you to chew on....
Approximate Weight of crates and pallets.....12000lbs...

Size of the trade show booth....well, this year I have a surprise to announce... We have two!!! And you all are first to know. One is 30x30 and the other is 10x30

Amount of new Spellbinders products this release... 193 ...HOLY COW!!
How many Spellbinders employees and designers go to the show....19
How many demo machines are there for classes.... 60
How many of our classes sold out... ALL OF THEM!
How many catalogues go to the show... 2000
How many sales flyers go to the show... 4000+
How many press kits go to the show...80
How many giveaways are done at the show... TOO MANY TO COUNT...
What are we giving away this year at the booth ... Sorry ...you have to wait and see until next week!!! LOL.... I know ALL of you will WANT THEM!!!!
How many countries are Spellbinders products available in..... 39+
How many Spellbinders Designers, bloggers, spellbloggers, and employees make this all happen??? A LOT!!!
The result.... *****PRICELESS******
Hugs,
