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Crafts Beautiful Interview   Friday, October 17, 2014
by Stacey Caron   Post Type: From Stacey

Hello Friends,

I am excited to be sharing some happy news with you. I was recently interviewed for Crafts Beautiful for the November issue of their magazine. In this issue (and in the picture below) we give you a little sneak peek at one of the improvements we've made to our Grand Calibur machine. I also share my greatest achievement, my best advice on how to make it in the crafting world and the thing I like most and least about being my own boss. 

Oh Happy Day!

Stacey Caron interview in November 2014 issue of Crafts Beautiful magazine  

Here is an excerpt from the *interview:

Have you always been interested in paper crafts?
I've always been a paper crafter...
I was the little girl in school who loved to clean erasers and chalk boards in return for pretty coloured contruction paper-that's what we called cardstock when I was a child!
I then went on to become quite creative in my spare time. The catalyst for my career change from dentistry to what I do now happened as a result of a serious neck injury in a car accident. After I had recovered, I was forced to evaluate my situation and make changes. Looking back, it was a hard decision to leave my career but it was absolutely the correct choice. Starting with an idea floating in my head for the first univeral cutting system, I've certainly changed my life and the way we all die-cut. I have evolved so much over the years by being surrounded by the creative people that are in the office with me daily. Each one of them is an inspiration and my hero. I am now able to share ideas and actually bring them to life in the products that I am creating.

*reprinted with permission from Crafts Beautiful 

For the full interview grab the November issue of Crafts Beautiful magazine. On Sale Now!

 Crafts Beautiful November magazine cover


P.S.  Spellbinders® Tool 'n One has been nominated in the Best New Product 2014 category and Spellbinders Grand Calibur has been nominated in the Best Gadget/Machine Investment in 2014 category of The Craft Awards 2014. We would love to have your vote! Vote here >>> Crafts Beautiful Craft Awards 2014

Spellbinders Tool n One nominated for The Craft Awards

Thank you to all of our customers, those who are new and those who've been with us for years! Your support means the world to me and my team!


Stacey's signature

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You're Invited...Warehouse Sale!   Friday, October 10, 2014
by Stacey Caron   Post Type: From Stacey

Hello Everyone!

Stacey here and I am "Over The Moon" excited to make this announcement! It's been ten years since I started Spellbinders® and to commemorate, we are opening our doors to our wonderful customers and fans!

Join us on November 21 and 22 2014 at Spellbinders headquarters, in Phoenix AZ, for our first ever WAREHOUSE SALE!!

In order to make room for all the new exciting products we have in store for you, stock up on some spectacular deals! My team and I look forward to seeing you in November!

Spellbinders 2014 Warehouse Sale!

 We are anticipating this will be a busy 2 days for us. If you plan on attending, would you please RSVP on Facebook? Here's the link:


Friday, November 21st
9:00 am to 6:00 pm

Saturday, November 22nd

9:00 am to 1:00 pm



1125 W Pinnacle Peak Rd, Phoenix, AZ

Bldg 3, Suite 124

(Major Cross Streets: I-17 & Pinnacle Peak Rd)

*Cash, checks and all major credit cards accepted.

Map to Spellbinders Paper Arts, LLC Headquarters:



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Halloween Party Treat Ideas by Stacey Caron   Friday, October 03, 2014
by Stacey Caron   Post Type: From Stacey

Hello Everyone!

October is a month that welcomes cooler temperatures, even here in the desert. It's also a time for more family gatherings and fun celebrations. I'm so happy to say after years of living in Arizona with Jeff and our boys, we now have both my sisters and my parents here, as well! Among many other fun parties, we usually attend, I'm looking forward to the end of this month, when we host a fun Halloween party for the kids (and the adults) in our family. For today's post I thought I would share some of my favorite Halloween treat ideas.

Spellbinders Product List

S4-282 Witches Brew   
S4-281 Jack O Lanterns 
S5- 053 Pumpkin Accents 
S4-251 Big Scalloped Ovals Lg. 
S5-026 Labels Twenty 
S5-027 Labels Twenty-One 
S5-022 Labels Ten 
S5-207 Labels Thirty-Eight
LF-111 Grand Scalloped Ovals 
LF-110 Grand Ovals 

Fun Stampers Journey Products

Stamp Sets:
SS-0135 Zombie attack 
SS-0058 Monster Mash 
SS-0088 Which Witch 
SS-0084 Trick or Treat 

Die Cutting:
DI-00006 Treat Box 
DI-0048 Journey Blooms Holiday set 
DI- 0045  Snapshot Frames Die template 
DI-0034 Badge label 

PP-0006 Zombie Nights 

Halloween Party Ideas #1 by Stacey Caron

Halloween Party Ideas #2 by Stacey Caron

Halloween Party Ideas #3 by Stacey Caron

Halloween Party Ideas #4 by Stacey Caron

Halloween Party Ideas #5 by Stacey Caron

Halloween Party Ideas #6 by Stacey Caron

Halloween Party Ideas #7 by Stacey Caron

Do you go all out with decorating or parties for Halloween? What's your favorite thing to create for Halloween?


Stacey's signature

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Stacey Chairs Teen Lifeline Event   Friday, September 19, 2014
by Stacey Caron   Post Type: From Stacey

Stacey Caron at Teen Lifeline fundraiser 2013

Stacey with Kathy, Peer Counselor, and Jen Kuhn, Communications Specialist

Hi Friends, 

Last school year, one of my sons lost a friend from school to suicide. I became extremely concerned when my son started asking my husband, Jeff, and I the hard questions, regarding teen suicide and we really couldn't answer them. I am proud to say I have partnered with a great organization to help bring education for parents and teens on methods for preventing suicide. Teen Lifeline is a 24 hour suicide prevention hotline for teens. The hotline is totally operated by teens. Any teen struggling through thoughts of suicide can contact the hotline and talk it through with a teen peer that has been trained to help get other teens through crisis. 

I have the honor of being the Event Chair for Teen Lifeline's Connections of Hope Fundraising Dinner. Through Spellbinders®, we have the ability to enhance the lives of teens in our community by providing support through creating invitations, centerpieces and funds that will help raise money that will continue to allow Teen lifeline to operate through the next year. 

Probably about once a month, over the next few weeks, here on the blog and on social media we will be sharing with you some of the different phases of the event. We hope that by sharing this part of my life with you that you will help us spread the word about the event and consider donating to their cause. 

Stacey Caron at Teen Lifeline fundraiser 2013

Stacey with Michelle Moorhead, Executive Director Teen Life

Stacey Caron at Teen Lifeline fundraiser 2013

Left to Right: Shannon Barthelemy, Stacey, Alfredo Molina, Renee Dee and Jennifer Collins

In case you're interested, here's the flyer for sharing the details of the event. Thank you in advance for your love and support. 

Teen Lifeline Connections of Hope Dinner

I'm curious, what charities do you support with your time and/or your dollars? Leave a comment and a link for us in the comments.


Stacey signature

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Thank you, Arlington and a Special Announcement!   Sunday, June 22, 2014
by Stacey Caron   Post Type: From Stacey

What can I possibly say about Arlington, Texas? THANK YOU ALL !!!

Thank you for your warmth and hospitality at the Great American Scrapbook Convention. I told many of you we got our start in Texas and you showed up to hug me and take our classes. I am so grateful! We had an absolute amazing time meeting old friends and even made new ones. For this post I just want to share some of my memories from my time in Arlington,TX and I have a special announcement at the end of the post.

My make and take was so slammed! It was exciting the ladies loved the Gilded Life product make and take ! 

Great American Scrapbook Expo memories

Great American Scrapbook Expo memories

Great American Scrapbook Expo memories

Great American Scrapbook Expo memories

One of my very first Spellbinders customers...She was soaking it all in! 

Great American Scrapbook Expo memories

One of my best friends in life and in business, Kim Hupke!

Great American Scrapbook Expo memories

My team working it! (from left to right: Kazan, Lynne, my mom, Mary, me, Janice, Rose and Kim)

Great American Scrapbook Expo memories

Enjoying the "brothers" Garay, Richard and Joe!

Great American Scrapbook Expo memories

Richard Garay, Mary (my mom), Joe Garay (Richard's brother)

Great American Scrapbook Expo memories

My ACE VP of Sales, Dave Ruprecht

Great American Scrapbook Expo memories

For those I've had the privilege to meet at our shows, I hope you will stay in touch with me. Again, I want to thank you from the bottom of my heart for your Love, Support and Friendship!


Celebrations banner

Tomorrow, Monday 6/23, Spellbinders will launch our newest collection, Celebra'tions™ by Richard Garay.  The collection features a delightful assortment of stamps, dies and more. We will be featuring product tutorials on the blog and in our Idea Gallery from 6/23-7/11. We will choose a weekly winners of our new products! The winners will be announced during my "Stacey Shares" post every Friday. Don't miss the fun! 

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5 Tips for Craft Room Bliss!   Friday, June 06, 2014
by Stacey Caron   Post Type: From Stacey

Many of you may or may not know I was featured in Where Women Create magazine in September of last year. I am so thankful that my husband, Jeff, finally, after 12 years of waiting patiently…well sometimes patiently (LOL), built me the craft room of my dreams. It was fit for a princess! 

Stacey's Craft room

(image source: Where Women Create magazine, September 2013. photographer: Alyson Tylor Jones)

Notice I said was! After all that planning, waiting and organizing we ended up moving after only a year of enjoying my room!  My first instinct was to rip the entire room out and move it with me to my new home. After measuring and scheming on how I could make it work I realized it was just not possible. I had to make the decision to say goodbye to my beautiful space. Knowing the next owner will love and enjoy the room makes me smile.

Now that I am relatively settled in the new home its time, once again, to plan my creative space. I plan to chronicle my this process over the next few weeks. I hope you will follow my journey to craft room bliss, because as many of you know by now, there is never a dull moment with me.

Today, I want to share some tips with you on how I go about creating my craft room. I would love for you to leave a comment about your creative space.

Stacey's 5 Tips for Craft Room Bliss!


Tip 1

Start by embracing your style. Your craft room or space will be a place, you, hopefully, spend lots of time. Don't hold back! Make it comfy and make it a reflection of you.

Tip 2

Gather inspiration materials, such as magazines. Spend some time just looking around in your favorite stores and/or check out ideas on Pinterest.  There is a world of inspiration out there!


Tip 3

Organize your craft supplies in an easy to maintain system and make them easily accessible. My last craft room was gorgeous but looking back I wish I had more lower cabinet space.


Tip 4

Make sure you have a well lit area to work in.  Invest in overhead lighting and light for your direct area. I have an Ott Lite and love it. The key is to choose a light that works for your space and fits your budget!


Tip 5

Don’t rush the process. Enjoy it and take your time. You have a lifetime to discover your style and to create. If you get overwhelmed just walk away for a few days and start again. You should be having fun and feeling inspired!


Next week check back for more progress on my craft room journey. Please, leave me a comment with your best tip for creating craft room (space) bliss! I'll share 1 or 2 of my favorites on my Facebook page over the weekend. 

Happy Crafting!

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Back In The Saddle   Friday, May 09, 2014
by Stacey Caron   Post Type: From Stacey

As most of you may or may not know, I haven’t taught a class in quite some time. I have been so focused on so many things the few past years that I have lost track of time. I promised myself this year that I was going back to the core. The core of who I am and what I love most about this amazing industry that I have been a part of for the past 10 years.

 Stacey and her sister, Cindy, in Roswell, NM

Last weekend, I went right back to my roots… literally…Lol!!  The very first time I ever taught with Spellbinders was with my sister… This was the one and only time I got to teach with her before she got involved with a career that prevented her from teaching with me. This time I got to take her to the very first place I taught for National Scrapbooking Day which was in 2005 at my friend Dene Van Winkle’s store “Imagine That” in beautiful New Mexico!! I love Dene’s store because it is like a scrapbookers/card makers dream!! The store is 7200 sq. feet of amazingness all in one place!!

National Scrapbooking Day in Roswell,CA

So, as you can imagine I was nervous, but like with most classes, Cindy and I soon found our rhythm and it was like we were helping friends of ours just enjoy the comfort of crafting with each other!! It was a day packed with 2 amazing projects with our new A Gilded Life line, 3 breath taking cards, and one down and dirty journal!!

Crafting in Roswell

I am very proud to say everyone completed their projects and I created some new memories that will last a life time!! A very special thank you to my dear friend Dene and her whole staff at Imagine That! I am truly honored to have had the opportunity to sign the Designer Wall!!

Imagine That store in Roswell, NM



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Mega Fun at Mega Meet 2014 in Novi, MI!   Friday, May 02, 2014
by Stacey Caron   Post Type: From Stacey

2014 Novi Mega Meet

This time next week I will be crafting with new and familiar friends and my team at Mega Meet in Novi, MI. Are you going? We hope you have plans to take the class we're offering. The handmade greetings class is being taught by our our VP of Creative Services, Richard Garay. I assure you don't want to miss it!

handmade greetings class

I would love to connect with those of you who plan on being there, as well. I will be around the Spellbinders' booth all weekend. One of the fun things I'll be doing at the booth is creating make and takes. We are featuring our new line of A Gilded Life products in the make and takes. We're making a silver version of this necklace on Thursday (May 8th) and Friday (May 9th) from 9:30 am – 11:30 am. 

**UPDATE** Stop by the booth on Friday (May 8th) and Saturday (May 9th) from 9:30 am – 11:30 am for the make and takes with Stacey.

Novi make and take

A Gilded Life™ Necklace Make & Take

On Saturday (May 10th) from 10:00 am – 11:00 am and  3:00 pm – 4:00 pm, I'll be signing Spellbinders craft inspiration books.  **UPDATE** Stop by the Spellbinders' booth on Thursday (May 8th) and Saturday (May 10th) for the book signing.

I am on the board for a local organization called Teen Lifeline and donations received from the purchase of the books will benefit the Teen Lifeline. Teen Lifeline is a safe, confidential and crucial crisis service for teens. You can learn more about it at

What is the best crafting, design or scrapbooking event you've been to in the last 18 months? What did you love about it?

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Do I Get Nervous on TV?   Friday, April 25, 2014
by Stacey Caron   Post Type: From Stacey

Stacey on HSN

Me and Holly in front of our display for HSN

People often ask me if I get nervous before going on TV. I don't think I would be human if I didn't get some butterflies before going on air. But... For the most part I have done this type of work for 8 years now, so I have learned over the years how to keep my anxiety under control. I put my mimd in a place of happiness...craft happiness! I think of how many people enjoy using our products! That makes me happy :)

HSN cameras

Look at all these cameras!

Stacey going on air on HSN

Being introduced for my segment on HSN on April 15th

When I think back to the beginning of Spellbinders I would have never imagine the place we are today. I am so thankful for the people who believed in my vision, all the supporters  through the years that still  come to the visit my mom at consumer shows. It's so amazing to know you are all still out there and be sure to come and visit me at the shows. I will be at a few this year!

HSN screenshot

Demoing one of great Spellbinders products!

David at HSN

My supportive brother-in-law, David on the HSN set

What helps you push past nervousness? Share your response in the comments.

Happy Crafting, friends!

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I Love the UK!   Friday, January 24, 2014
by Stacey Caron   Post Type: From Stacey

Stacey St George Hotel

More than half my family heritage started in the UK and Ireland. It's funny but I feel very comfortable and at peace every time I visit the UK. In December I was lucky enough to have a trip scheduled to the UK for work. 

You might say the UK in December? Why?! 

Well, for the past 10 years I have always visited the UK for the Craft Hobby + Stitch Trade Show, but here's the kicker...It's always in February!  Needless to say, it's cold in February and sometimes rains. Going in December was a treat because I was able to see London and Stamford all decorated for Christmas. It was gorgeous and the weather was pretty darn good for December. I wanted to share some amazing and inspirational photos with everyone of some of the amazingly beautiful places I saw on the trip. Oh yeah! This February I will be there again happily freezing in Birmingham. Hope I see some of our UK following at Stitches! 

holiday decorations in the UK

Down small alley ways you  find the most Beautiful shops in London.

This beautiful George Hotel in Stamford had upside down Christmas trees. 

St George of Stamford

upside down christmas tree

The decorations were magical at the George! 

Michael in a hat

Michael, Spellbinders' Director of Product Development looking like my twin, only he actually owns that hat ... I was playing dress up! 

Love this store called Liberty! Really cool stuff in there and...

Liberty Store

Look what i stumbled on to ....Our very own, Linda  Peterson's latest book!

Linda Peterson book

Stacey and Donald

Tea time with our VP of sales Donald at the Ampersand Hotel.

Happy Crafting!


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Stacey Caron   Read Stacey Caron's blog feature, Crafts Beautiful Interview


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